Recently, Monterey Bay Aquarium’s Seafood Watch – a guide for helping consumers make sustainable fish choices – threw an obstacle at wild steelhead when they designated commercially harvested wild steelhead from Washington’s coast as a sustainable fish choice, labeling it a “Good Alternative”. This designation could be the nail in the coffin for the sharply declining wild steelhead populations in famed Olympic Peninsula rivers like the Hoh, Queets, and Bogachiel.
It is absurd that Seafood Watch and their partners such as Whole Foods Market would label these fisheries a “Good Alternative”. Not only does this label threaten these famed wild steelhead populations, but it also misleads well-intentioned consumers who will unknowingly purchase a threatened icon spiraling towards an endangered listing.
PLEASE TAKE ACTION at wildsteelheadcoalition.org and tell Monterey Bay Aquarium’s Seafood Watch program to remove the “Good Alternative” designation for Olympic Peninsula wild steelhead.