The following was written by Ryan Hudson. Owner and Guide of Wyoming Fishing Company and published on sweetwaternow.com.
As anglers, we have all discussed it and most of us have even witnessed it in real life. You run into someone on the river whose top goal is increasing followers on their social media of choice by targeting that one “photo” fish, sometimes with photographer and/or videographer in tow. Days or weeks later, you see that angler, with “that fish” from “that day” all over the internet and maybe gracing the pages of some of your favorite brands, or even worse – the cover of your favorite “fish porn” magazine.
All of us anglers have the right to post pictures, showing off our catch to our friends. That type of bragging has been going on for decades, and that’s what makes it great. Sometimes photos are the only memory you have from a great catch-and-release fishing trip, but what about those who are taking these pictures for something else?
Trying to gain fame, free “schwag” or credibility within their social circle. And many times doing whatever it takes for this type of so-called fame, even to the detriment of the fisheries and to the actual fish.
Are these self-promoted “brand ambassadors” helping or hurting the sport?
LINK (via: Sweetwaternow.com)