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Friday
Aug272010

Daiwa / A Fishing Ape Pop Up Store

Pop-up retail or pop-up stores is a relatively recent trend of opening short-term retail store spaces.

Daiwa opened A Fishing Ape, a pop-up retail space that takes a page out of the urban fashion/skate/ snowboard scene to promote their Fishing Ape and DV1 "Freestyle" fishing tackle and New Style apparel. It's a marketing campaign and product line up like nothing you've ever seen before from a conventional tackle brand and it's uniquely Japanese.

The A Fishing Ape store has its own micro-site and there are also dedicated sites for their DV1 rods and New Style apparel line.

(Via: Caught by the River)

Friday
Aug272010

Contract to remove Elwha dams goes to Montana firm

Another milestone has been reached towards the removal of the two dams on the Elwah and restoration of it's once vibrant runs of salmon and steelhead

After decades of talking about it, the feds finally signed a contract Thursday to take down two dams on the Elwha River in the largest such project ever in North America.

The goal is to restore the Elwha River ecosystem, especially its fabled salmon fisheries, choked off by two dams for nearly a century. The takedown of the dams will take about three years to complete. The first concrete will come out of the dams beginning just about a year from now, in September 2011.

LINK (Via: The Seattle Times)

Friday
Aug272010

The Tripod Fish

The most bizarre fish you're going to see all day.

(Via: Doobybrain)

Friday
Aug272010

Friday Pin Up  

Thursday
Aug262010

Adios El Nino

This spring El Niño conditions have weakened gradually after a winter of mild sea surface temperatures, now scientists at the National Weather Service have announced that the Pacific has officially entered La Niña conditions.

The last two occurances of La Niña conditions have coincided with record breaking returns of both salmon and steelhead in watersheds from Oregon to Vancouver Island.

LINK (Via: Osprey Steelhead News)

Thursday
Aug262010

Ricoh G700

The Ricoh G700 is a new 12-megapixel dust and waterproof digital compact camera. 

99,000 yen in Japan, no word yet on international pricing.

LINK (Via: Photography Blog)